Saturday, 11 February 2012

Final Digipack (sides)

We decided to keep the black and white effect behind the front cover of the digipack as this could then relate to our music video where it starts off in colour and then proceeds to desaturate throughout the music video. From the mock up we have added extra drawings to the front and rear images to make more of a representational impact, for example, we have added a drawing of an hour glass because we felt that it was a very obvious representation of time and the sand and the bottom which represents the fact that it is out of time (relating to the title of the original album). We have also added a basic drawing of a crack upon the chalk board again to relate to the state in which the characters are within the music video, also to represent a possibility of damaged time. However, we have decided to stick the main idea with actual name of the band being hidden within the main title and that it is clearly hinted at within the back of the front as you can see below.




After the mock up we needed to use our own images of the broken clock so, that's what we did. Also we needed to try and make the two images appear identical, with the exception of the fractured glass and colour. Still the lighting effects, positioning and the time on the watch needed to be exactly the same to to mostly show that they are both the same watch.




The image below hasn't been changed at all from the mock up as we and the audience feedback that we received showed us that this image was fine as it is. From the mock up feedback we recieved, we felt that we had to change the image above somehow, so in the end all that we could think of is add the song names that will be within the CD. The smudged chalk we decided to keep because it represent a state of chaos and disorder unlike the image above, again relating to the theme and genre of the song and its video.

No comments:

Post a Comment